Sutherland-Chan is a Toronto based school and a pioneer in massage therapy education. It offers an esteemed faculty, range of unique clinic experiences and an excellent preparation for graduates, making their grads among the most sought after therapists in North America. We refreshed the brand and built a comprehensive strategy that targeted their market, outlined their unique selling proposition, and delivered their key communication goals. Informed by this strategy, a new brand identity reflects their innovative and forward-thinking organization. Subway ads inspire potential students about the value their profession brings to others.
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